Marketing
Landor’s 2010 trends forecast: Market trends and their impact on brands
In 2009, bling-bling officially conceded to bargain bin. Companies began touting chic “recessionista” style, and we gathered around the family dinner table to celebrate our return to basics. Sobered and shaken, we said goodbye to copious credit and settled into the careful-with-cash lifestyle.
Read this article at landor.com